The Nurturer is the kind-hearted, gentle and wise soul always thinking about serving others, solving other people's money problems, and overdelivering with clients, even when it causes grief and leads to martyrdom and resentment. 

Sacred Money Archetypes®  are a way of understanding how you are in the world, especially around finances - how you think, feel, and behave with money. 

Of course, they are all about how you relate to money and wealth, but, as founder and creator of The Sacred Money Archetypes® program, and my money mentor, Kendall Summerhawk, explains, 

“The way we do money, is the way we do everything.” 

So discovering and working with these archetypes can have a profound impact on all areas of your life and business.

You can find out more about your Archetype and take the Money Archetypes Quiz here. 

There are 8 Archetypes and this is your guide to the Nurturer.

The Nurturer’s desire to be of service makes them extremely generous. 

What they see as selfless generosity can easily create enabling relationships and problematic boundaries with the people they want to help, plus sow seeds of resentment or martyrdom within them.

Some Nurturers can lose themselves in their quest to serve others, unsure of their own desires and taking on other people's preferences as their own. They can be "spongey" and often feel the whole world's weight on their shoulders.

It's not unusual for their generosity to compromise their finances, get into debt for other people, or loan money instead of building wealth and stability for themselves.

Nurturers might feel frustrated and lonely in the entrepreneurial world when they see people charging ahead recklessly while they struggle to be heard.

Setting boundaries is tough for Nurturers, but they can learn the priceless wisdom of putting their own oxygen mask on first. This will allow them to build a kind, caring business that creates a ripple effect worldwide.

The Nurturer is you if you…

• Appreciate money yet feel you need to over give for every penny you bring in.
• Find your natural generosity includes wanting to protect, shelter or nurture others financially.
• Are responsible with your personal finances but often attract people who need your help, financially and otherwise.
• Are likely motivated to give generously to help others, often at the sacrifice of yourself.
• Have good money habits but either don't have much saved or may carry debt because of helping others.
• Find your self-worth comes from compassion, giving and 'being there' for others.
• Find it painful to set financial boundaries with people you care about.
• Can be taken advantage of financially by others or secretly feel resentful because what you give is not reciprocated.
• Find asking for what you're worth requires every ounce of courage you possess.
• Tend to create emotionally entangled, dependent financial relationships, which unconsciously disable the people you want to help.

 Each of the 8 Sacred Money Archetypes® has strengths and challenges. 

Here are the Nurturer’s strengths, they;

• Are loyal, patient, and kind to everyone. 
• Are giving, devoted, and patient if people are struggling. 
• Are incredibly generous with time and money to their friends and family (even strangers!) 
• Give fantastic value and quality. People know they can rely on them. 
• Hold space and listen to others without needing to add their own experiences. 
• Are non-judgemental and empathetic. People trust them. 
• Have a lot of wisdom to share with others but don't need to be the center of attention. 
• Are inclusive and sensitive to all needs.

 The Nurturer’s challenges are that they;

• Often take on debt for other people but don't always ask for it back.
• Sometimes use their Martyr complex to guilt others about their sacrifices.
• Can display low self-esteem and apologize frequently. They can often take small things personally.
• Are sometimes slow and cautious to take action and miss opportunities.
• Can attract co-dependent people and clients, collecting "strays" and sometimes unappreciative people.
• Often feel resentful and unappreciated by people in their life and business.
• Frequently don't communicate needs clearly but then feel resentful if people don't consider their feelings.
• Feel responsible for rescuing others and often lose themselves in the process.

Click here to watch a roundtable of Nurturer entrepreneurs discussing their money gifts and challenges and how they've used the SMA framework to grow their businesses.

What about real, famous people? How can you tell if someone is a Nurturer?

They will give little clues in their interviews, quotes, and entrepreneurial endeavors, and by watching their challenges play out in public!

Here are some famous people I think could have Nurturer tendencies, check out what they have said about money:

Michelle Obama, author, and First Lady

"Service is a limitless opportunity; it is the reason why we breathe."

Betty White, performer, and philanthropist

"Kindness and consideration of somebody besides yourself keeps you feeling young."

Louise Hay, author, and publisher

"Self-approval and self-acceptance in the now are the main keys to positive changes in every area of our lives."

Are you intrigued to find out what your Sacred Money Archetype is? Do you think you are a Nurturer? Click here to take the quiz or enter your details below to watch the Nurturer edition of the ‘Leverage Your Strengths and Make More Money’ workshop.

Watch the “How to Leverage Your NURTURER Strengths and Make More Money” works

Here’s what some fellow Nurturers have said about discovering their Archetype and the Sacred Money Archetypes® business course:

"I found that the best thing about SMA was how to put together a strategy, because when you've got ideas going here, there, and everywhere, you need discernment. You need to be able to get a plan behind that to make it actionable, and SMA helps you to do that step by step."

CHARLOTTE
Meditative Counsellor, UK
Archetype: Nurturer

"I love SMA and it is has been so powerful to understand the choices I have made in the past. Knowing my archetype helps me accept those choices and move on with forgiveness for myself."

JOHANNA SCULLION
HR Mentor, UK
Archetype: Nurturer

"It's a must have! It helps you to understand yourself and your relationships (with money and with the people)"

MARY SOCO ORTIZ
Web Developer, Mexico
Archetype: Nurturer

"Loved the course! I FINALLY understand the origin of money drama...and my husband's. It's stopped me from spending spending spending...mostly money on course after course. I'm unsubscribing from all of the gurus and sticking with the few who have really helped me and Denise is at the top of my list. SMA is a life-changer!! Anyone...business owner or employee...who has an issue with money should dive in!"

C.REN WASHINGTON
Life Coach, US
Archetype: Nurturer.